Zero to One: Notes on Startups, or How to Build the Future by Peter Thiel with Blake Masters distills the lectures Thiel gave at Stanford into a challenging and original guide to startup thinking. Thiel, co-founder of PayPal and Palantir and the first outside investor in Facebook, argues that the greatest value in business comes from technology that goes from 0 to 1 by creating something genuinely new. He argues that successful companies build monopolies through proprietary technology, network effects, economies of scale, and strong branding. He challenges conventional wisdom on competition, secrets, the role of founders, and the nature of progress. A provocative and indispensable guide for anyone who wants to build an enduring business.
Technology
Zero to One
₦15,000.00
Peter Thiel’s contrarian masterwork on building the future argues that the most valuable companies create entirely new things going from zero to one rather than copying what already exists.





